Piecing it together



To demonstrate that Zoetis’s Poulvac vaccine is an essential piece of a model chicken flock, agency Bader-Rutter wanted imagery of a man putting together a toy chicken. But because build-your-own chickens aren’t popular amongst model enthusiasts, they turned to Clutch for a digital solution. Our CGI team created parts for a plastic chicken model and placed the pieces into the hands photographed and provided by the client. With a hand from Clutch Studios, Bader-Rutter was able to provide their client with creative and original content to be used for print ads, website visuals, collateral, and more.